I am about to speak in Japan and China at a conference called "A day in the life of the digital consumer." The focus on my talk will be how the X and Y generations will adopt new innovative technologies the quickest and what they will demand from their technology. As I am thinking through the 45 minutes I have alloted to speak I thougt of some interesting things. We have said for a long time that this gen Y and the generation to follow will grow up completely digital. So what I did was come up with a list of things my daughters will grow up with that is much different then any generation before. My daughters will never know a world without HDTV. They will never know a world where all music, video, TV and more isn't digital and can't be moved around the house or taken with them in the car. They will never know a world without constant communication through cell phones. They will never not be able to stop, pause and rewind tv. They will never know a world where they can't express themselves creatively through digital technologies making the possibilites endless for art, video creation and musical abilities. My oldest daguther is two years old and she already has and uses an iPod, portable video player, and game boy micro. She also loves to draw, so I set up one of my tablet PC laptops to be her "art machine." I watch as she uses these digital technologies and grows up expeciting all this to be at her fingertips. When I watch TV and she want's to play or read a book, I can't use the excuse that I am watching TV when she says "pause it and play with me." This only re-inforces my belief that for companies making digital technologies the expectation and demand on technology for these generations will be remarkably high.