Macworld: It's the Beauty of Simplicity

Even though Apple came out and showed and shipped the new Intel iMac and have a shipping date for the new Macbook in my opinion this Macworld put an explanation point on Apple's software montra of Simplicity! Steve said in his keynote that the purpose of iLife was always to give consumers a simple way to express themselves creatively. This has always been true about the iLife software where nothing comes close around a complete solution for photos, video, music and more. This new edition or update rather to iLife does just that and then adds a new element. All the products in the iLife suite were updated to be even more user friends and add some compelling new features. Apple also added a new application called iWeb. Where all the other iLife software lets you easily create iWeb let's you easily share all that you created and it does so via .Mac. iWeb let's you share photos, videos, blogs, podcasts and more all via a website and a .mac account. Apple is starting to more tightly integrate the .Mac offering and is rolling out some new compelling features to help push the service into the next million subscribers. I am amazed that even though Macworld didn't unveil anything new or ground breaking, that may happen at the 30th anniversary party, it still generated a ton of buzz and showed why Apple will continue to take market share from every corner of the market.